Filed under: Uncategorized | Tags: billboards, facebook, green, lamar, lay-offs, myspace, social networking, synovate, twitter
1. Looks like MySpace is going down, down, down. This social networking forefather may be going the way of the dinosaurs, under constant pressure from competitors Facebook and Twitter. First, their co-founder & CEO, Chris DeWolfe, was canned last month; last week they cancelled plans to move to a new office space and news is they are planning to lay-off up to 500 of their current 1,600 employees in an effort to “improve their overall financial strength,” (Reuters, 2009).
2. Social Media is big in Asian countries. A study by Synovate in march showed that 35% of Asian youth aged 8-24 “used the internet more” than a year ago and OgilvyOne found that “social networking and forums accounted or 10.2% of all internet visits by Singapore users,” (Katheyas, 2009). Seems as though a lot of the research we studies about this ethnic group in lesson 2 is still right on target!
3. Lamar Advertising (you know, the billboard company) has announced the placement of a new ‘green’ electronic billboard in the Bronx which uses less energy, emits no light to disturb the surroundings and can be changed quickly via remote from the home office in Baton Rouge, “allowing advertisers to hyper-target their messages,” (Otlacan, 2009).
Oh and by the way…THE PENS HAVE WON THE STANLEY CUP!
(Retrieved from http://www.celebsportsignature.com/images/hockey/a7hocrosbyph.jpg)
References:
Katheyas, V. (2009, June 12). “Social Media Marketing Gaining Ground.” Retrieved June 12, 2009 from http://business.asiaone.com/Business/SME%2BCentral/eBiz%2BHub/Story/A1Story20090610-147579.html
Otlacan, O. (2009, June 12). “Lamar Advertising Company Introduces Greener Technology to New York.” Retrieved June 12, 2009 from http://www.adoperationsonline.com/2009/06/12/lamar-advertising-company-introduces-greener-technology-to-new-york/
Reuters. (2009, June 11). “MySpace Prepares for “Massive” Layoffs: Report.” Retrieved June 12, 2009 from http://www.reuters.com/article/technologyNews/idUSTRE55A5NH20090611
Filed under: Uncategorized | Tags: facebook, Food, Food Service, IMC, Media, myspace, WVU
Hi, my name is Rachel, but I go by Christie to most everyone. I am originally from Wetzel County, WV then moved to Clarksburg, Fairmont and Morgantown and have lived in Pittsburgh for the last 8 years. I graduated from Liberty High School in Clarksburg, WV, then went to Fairmont State College and received a BA in Theater/Speech Communications. I came to Pittsburgh because of a work transfer (I used to be a restaurant manager) and then worked in sales for 6 years. I recently left the corporate work force through a series of odd circumstances, (i.e. I was downsized) and now work fulltime as a bartender at an upscale wine bistro, Sonoma Grille in Downtown Pittsburgh.
I have two cats, Scooby & Jenna. I adopted them in December and they were ‘hard to place’ because they came as a pair; Scooby has a hole in his face due to being shocked by biting through a wire as a kitten, and is also missing half his tongue. Jenna is his adopted sister, and groomed him as a kitten when they were placed in the shelter together. Jenna had a digestive issue, finicky tummy, and had to have special food. Being a sucker for a good story, I adopted them and have since weaned Jenna off the expensive prescription food (at the advice of the vet) and everyone is happy and healthy!
As far as emerging media is concerned, I have been living under a rock. I do not have a Facebook or MySpace page, I don’t Tweet and I don’t have my own website. I started a blog once, but I obviously didn’t know what I was doing as no one could post comments on it; my friends tried and it didn’t work. I just don’t know how people have the time to do things like this…I don’t work in an office currently. When I did, I was a great multi-tasker and was able to do research for school in the background on the computer while I was working. Currently I tend bar, and so there is no multi-tasking, except to check on this table’s order, while I make this table a pomegranate cosmo, a mojito and 4 glasses of wine, answer the phone, ring in a room service order and check the score of the hockey game for the guy at the table who cannot see the score for himself. Whew…now do that for 10 hours and tell me how ‘socially networked’ you feel!
Any suggestions from anyone out there on how to make things work on this site is very much appreciated.
